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Launching a fashion brand in this decade means taking responsibility for the well-being of the generations to come. In an industry where news of collapsing textile factories, child labor and growing mountains of discarded fast fashion in the desert have become the norm, a rethink is needed. With this in mind, Counting Memories has set itself the goal of establishing a clothing brand that is part of the solution, not part of the problem.

certificates

Counting Memories textiles are therefore GOTS certified, which means that they meet globally recognized standards for ecological and social criteria in textile production. The ecological criteria include, for example, the use of organically grown fibers, the avoidance of hazardous chemicals and compliance with environmental standards throughout the entire manufacturing process. The social criteria include fair working conditions, fair wages and compliance with workers' rights. You can find more information here https://www.oeko-tex.com/de/unsere-standards/oeko-tex-standard-100 and here https://global-standard.org/de

Fair Wear

Counting Memories is proud to work with Stanley/Stella, a partner that enables us to source sustainable and ethical textiles. As a member of the Fair Wear Foundation, they pursue the vision of having a positive impact on the lives of the people involved in the value chain and are committed to improving local working conditions through close cooperation with a total of nine selected factories in Bangladesh.

Stanley/Stella sees itself as responsible for constantly monitoring and reporting on the condition of its partner factories and their workers. As a Fair Wear Foundation Leader, they also implement measures such as complaint hotlines for factory workers or educational workshops in which employees are sensitized and informed about their rights. You can read more about this in their Sustainability Report 2022: https://online.flippingbook.com/view/967600604/28/

Statement Stanley/Stella

„Die Partnerfabriken müssen Auswahlkriterien erfüllen, damit gewährleistet ist, dass sie ebenfalls positive Veränderungen in unserem Ökosystem und unserer Branche bewirken wollen. Zudem sind wir stets auf der Suche nach neuen Möglichkeiten, um die Leistung unserer Produktionspartner in Bezug auf Umwelt uns soziales Engagement fortlaufend zu verbessern.“

Abdulla Al Rumi, Country Manager im Verbindungsbüro für Bangladesch